Xubuntu marketing and promotion

Welcome to the Xubuntu Marketing wiki. This page is a starting point for all the marketing projects ongoing or planned in Xubuntu. To get involved, add your ideas under the Future ideas -header and get in touch with us at #xubuntu-devel on Freenode.

Marketing Audience

When we are creating our marketing strategies it's important to know what our target audience is. The following is a list of our current target audiences for marketing materials:

• Current Xubuntu users who want to show off Xubuntu pride through products
• Users who wish to explore alternatives to Unity
• Attendees at tech conferences who may already use Linux but want to learn more about Ubuntu and the flavors
• Visitors to Ubuntu booths at who want other options than default

Note: See Strategy Document for target audience for Xubuntu itself (not marketing)

Current projects

• Stickers
  • High-quality custom round Xubuntu stickers can be made at moo.com

  • Further discussion on Xubuntu/Marketing/Products

• Fliers for conferences with details about Xubuntu

  • Multiple formats (Color, B&W, full and halfsheets)

  • Further discussion on Xubuntu/Marketing/Flyers

• Xubuntu t-shirts

  • Further discussion on Xubuntu/Marketing/Products

• Presentation Template

  • For individuals giving presentations about Xubuntu, we have a LibreOffice Impress template which they may use:

    • http://spreadubuntu.org/en/material/presentation/xubuntu-presentation

Future ideas

• wiki page with description of Marketing
  • Sell Xubuntu

• Planet for xubuntu.org, rather make contributors write directly to the site

• Moderated newsfeed aggregation?
  • Select feeds for aggregation
  • Parse out items that have keyword X in them
  • This way we'd be able to gather the Xubuntu news easy
  • We can also use feeds from Google...

• Facebook and Twitter accounts have great impact on projects.

  • perhaps a youtube video about Xubuntu, make it grab attention