Marketing

Differences between revisions 11 and 12
⇤ ← Revision 11 as of 2011-06-03 13:43:58 →
Size: 1515
Editor: 168-103-133-189
Comment: 2011-06-03; CharlieKravetz; additions to marketing stradegy
← Revision 12 as of 2011-10-31 00:29:38 → ⇥
Size: 1077
Editor: nblzone-227-162
Comment:
Deletions are marked like this. Additions are marked like this.
Line 13: Line 13:

== Website ==
 * Migrate from Drupal to !WordPress
  * xubuntu-website team now has all the key members in, we're pending on IS to get staging.www.xubuntu.org live
 * Aggregate Xubuntu news to Planet Ubuntu: [[https://bugs.launchpad.net/xubuntu-website/+bug/721500|LP #721500]]
  * Do we want to do this right now, or only when we've migrated to WP?

=== Draft ===
{{attachment:xubuntu-website-draft-20110224.png||width=300px}}

This page should be the starting point for all Xubuntu marketing stuff.

Audience or Market for Xubuntu

  • define the target audience
    • beginners are usually lost
    • intermediate and advanced users do well
    • Many configuration options
    • defaults are not for the beginner

Further ideas

  • wiki page with description of Marketing
    • Sell Xubuntu
  • Planet for xubuntu.org
    • Aggregate developer blogs
    • We can show titles only or complete posts
    • Okay as long as everybody posting is a Ubuntu Member (discussion with stgraber)
  • Moderated newsfeed aggregation?
    • Select feeds for aggregation
    • Parse out items that have keyword X in them
    • This way we'd be able to gather the Xubuntu news easy
    • We can also use feeds from Google...
  • Better titles for blog posts
  • Xubuntu tee shirts
  • Facebook and Twitter accounts have great impact on projects.
    • perhaps a youtube video about Xubuntu, make it grab attention