Leaflets
This page is to store information about leaflets.
This is a Work in Progress, these leaflets should not be printed out and used *just yet*.
Involved Members
Current Thinking
The leaflet is targeted at non-technical users and is a sort of half-advert to entice people and half-guide to provide basic information on Ubuntu and how to switch.
Development of the leaflet has been taking place on the ubuntu-uk e-mail list. Current ideas are:
- Maybe the development of 3 leaflets: A FOSS one, Linux One and Ubuntu One. Maybe targeted at different demographics
- The text is friendly to the user and does not include any technical terms
- Mention of linux is avoided as it leads to confusion as to what users are installing
- To remind possible users that Ubuntu is easy to install / use and can read MS Formats
- To inform readers about FOSS and its implication for all the free software that can be installed
- Avoid any 'zealoting'
- 3 Steps: Download, Burn, Install
- To give confidence in the FOSS / Ubuntu movement
- Could a leaflet be created that would be suitable for distribution with a CD?
The possible target audience of the leaflet are:
- People at computer fairs
- Home users with an interest in technology
- People who do not want to use Windows yet don't know how to switch
- Students?
- For use at promotional events
- Computer stores / shops / copies of Ubuntu
Leaflet Examples
Leaflet example one
- attachment:leaflet1_alan_cocks.odt
Leaflet example two
- attachment:leaflet2_0.1_chris_rowson.pdf
- attachment:leaflet2_0.1_chris_rowson.odg
Leaflet example two with graphics
- attachment:leaflet2_withgraphics_0.1_chris_rowson.pdf
- attachment:leaflet2_withgraphics_0.1_chris_rowson.odg
The idea for this leaflet is to target the 'never heard of anything but Windows before' user.
Graphics Example
This is what I had in mind for the graphics on the leaflet, I based it on chris's example 2 leaflet
- attachment:leaflet2_matthewgraphicsversion.odg
- attachment:leaflet2_matthewgraphicsversion.pdf
Literally a graphical update to chris's version, blurb from e-mail: I kept the green and blue backgrounds for 2 reasons: The blue represents the switching from Windows to Linux (The title text implies this) and all the sections in blue are about the switch. The green part has the ubuntu logo in it (almost) and is used to represent facts about ubuntu. It helps seperate the leaflet out more.
- attachment:leaflet2_matthewgraphicsversion_2.odg
- attachment:leaflet2_matthewgraphicsversion_2.pdf
This is a cleanup from the one above, text made white. This version has been tested in grayscale and black & white.
Comments and Discussion
After talking with Alan Pope in IRC, it seems pretty apparent that we need to create a range of leaflets to target users in various demographics. It may be helpful to identify who you're targeting your leaflet out if you post it up here. - ChrisRowson
Just added a bit of blurb based on what is going on in the e-mail list. I forget what has been discussed a lot, hope you don't mind - Matt
Hey, that's what the wiki is for mate 
- ChrisRowson
Old Leaflets/Unwanted revisions/Trashbin
- attachment:leaflet2_chris_rowson.pdf
- attachment:leaflet2_chris_rowson.odg
- attachment:leaflet2_withgraphics_chris_rowson.pdf
- attachment:leaflet2_withgraphics_chris_rowson.odg